Dr. Noun Pheng is a native Cambodian with extensive experience in MNCs, NGOs & Government organizations. Prior to heading up IQPS Trading, Dr. Noun Pheng was the Commercial Manager of Coca-Cola in Cambodia for 14 years leading the company from 35% to over 90% market share. Dr. Noun Pheng has an extensive knowledge and strong network with Wholesalers and Distributors channels across Cambodia. In addition, he has a very extensive network of owners and key decision makers for traditional on and off premise retailers nationally. Dr. Noun Pheng was a Colonel in the Cambodian military and has a wide spread network of military and Government decision makers and influencers in Cambodia, Vietnam and Laos. He is well known and respected member of the community. Beside Khmer, his native language, he is also fluent in English and Vietnamese.